White Lucent

All Day Brightener SPF 23

A daytime brightening moisturizer, reduces appearance of dark spots.
Broad Spectrum SPF 23

Image

Details

Item No. 0730852134843

Variations

    • Size:
    • 50mL / 1.8 OZ.

Add to cart options

Product Actions

Price: $62.00
Qty:
Free Shipping with your $25 purchase and free samples with every order.
Overview

Description

A daytime brightening moisturizer with Timed Release Brightening ingredients for reduced dark spot appearance throughout the day, inspired by the latest cosmetic advancements directly from Asia. Achieve perfectly brilliant skin with this 5-in-1 lightweight daytime moisturizer that helps correct and resist the appearance of dark spots, protects, hydrates, visibly brightens and instantly luminizes.

Skin Type: All. Dermatologist-Tested.

How to use

To Use: In the morning after applying softener and serum, take two pearl-sized drops onto the finger tips and smooth over face.

Key ingredients

  • Formulated with innovative Timed Release Brightening Capsules (exclusive 4MSK, Multi-Target Vitamin C, Vitamin C and E Derivatives) for brighter-looking skin throughout the day.
  • IonVeil+ helps protect against external aggressors and pollutants.
  • SakuraRESIST Technology with Japanese cherry blossoms helps skin become resistant to dark spot appearance.
  • Light Transform Powder adapts daylight for an immediate luminous glow.
  • Super Hydro Synergy Complex helps skin maintain moisture for youthful smoothness.

VIEW FULL INGREDIENTS LIST

Key Ingredients

Key Ingredients

Japanese Cherry Blossoms
The key ingredient of SAKURAResist Technology is derived from Japanese cherry blossoms (Prunus yedoensis), known for their creamy, pinkish-white complexion.

SAKURAResist Technology
SAKURAResist Technology which suppresses the skin’s signals for pigment production.

Regimen

Make Your Skin Care
Regimen More Powerful

White Lucent works well with any skincare regimen. Use after your serum step and before any other moisturizers to enhance to benefits of the following treatments .

Recommendations
Questions

Can i use this under my foundation make up

Asked by: Maemae
Yes! You can use this alone or under foundation.
Answered by: Beauty Consultant
Date published: 2018-02-22

Hi...you used to have a white lucent whitening face cream is that discontinued if so what is the replacement.

Asked by: syndi
Hi Syndi, currently we offer one day moisturizer (All Day Brightener SPF 23), one night cream (MultiBright Night Cream) and one emulsion that you can use day and night (Luminizing Surge) in our White Lucent collection.
Answered by: Beauty Consultant
Date published: 2018-02-13

Hi, my skin is combination, i think so because I feel oily on nose and forhead but somtime dry on the other sides. So Can I use this for my skin? i had tried the White lucent Emulsion but I feel rather greasy and stick on my face

Asked by: Vi nguyen
Hello, White Lucent All Day Brightener SPF 23 is suitable for all skin types. To know which of our moisturizers you will prefer, we recommend visiting your local Shiseido counter or store to try our different options. You can find your nearest Shiseido locations here: https://www.shiseido.com/stores.html.
Answered by: Beauty Consultant
Date published: 2018-02-02

Do I need to use makeup remover to clean All Day Brightener, or regular cleanser would do? Thank you.

Asked by: Olivia
Hi Oliva, if you are not wearing makeup over this moisturizer, a cleanser should be able to remove this!
Answered by: Beauty Consultant
Date published: 2017-12-18

It appears that the White Lucent Brightening Spot-Control Base UV - Ivory is being discontinued. What is the product that is close to this one? Thanks.

Asked by: White Lucent Fan
Hello, thank you for your question. Unfortunately, we no longer offer that product. If you are looking for a product to fade dark spots, we recommend using White Lucent MicroTargeting Spot Corrector (Serum) day and night. If you prefer a makeup that fades dark spots, we also offer White Lucent OnMakeup Spot Correcting Serum SPF 25, which is a concealer. We hope this helps!
Answered by: Beauty Consultant
Date published: 2017-12-06

Can I use it as a suncream, after applying white lucent emulsion?

Asked by: JieC
Hello, since White Lucent All Day Brightener SPF 23 and White Lucent Luminizing Surge (Emulsion) are both moisturizers, we recommend only using one at a time. You could use White Lucent All Day Brightener SPF 23 during the day and White Lucent Luminizing Surge (Emulsion) at night. However, if you are looking for a sunscreen to use over White Lucent Luminizing Surge (Emulsion) during the day, we recommend giving Urban Environment Oil-Free UV Protector SPF 42 a try. If there is anything else we can assist you with, please let us know!
Answered by: Beauty Consultant
Date published: 2017-12-02

Can I use it under my make up?

Asked by: Ponz
Hi- Thank you for contacting Shiseido Cosmetics. Yes absolutely! We recommend applying our White Lucent All Day Brightener in the morning after cleansing and softening the skin, before applying your makeup. Please let us know if we can be of any further assistance.
Answered by: Beauty Consultant
Date published: 2017-09-26

Is that white lucent day same with old packaging?

Asked by: Siulie
Hi- Thank you for contacting Shiseido Cosmetics. Our White Lucent collection has recently been reformulated and repackaged, including our All Day Brightener SPF 23. Please let us know if we can be of any further assistance.
Answered by: Beauty Consultant
Date published: 2017-08-21
  • y_2018, m_4, d_21, h_2CST
  • bvseo_bulk, prod_bvqa, vn_bulk_2.0.8
  • cp_1, bvpage1
  • co_hasquestionsanswers, tq_10
  • loc_en_US, sid_0730852134843, prod, sort_[SortEntry(order=LAST_APPROVED_ANSWER_SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_shiseido
  • bvseo_sdk, dw_cartridge, 16.1.1, p_sdk_3.2.0
  • CLOUD, getContent, 10ms
  • questions, product
Reviews
All Day Brightener SPF 23 is rated 5.0 out of 5 by 3.
Rated 5 out of 5 by from Wonderful moisturizer! I suffer from embarrassing and terribly dry skin. I've used all sorts of products with no resolution. My mother has been using Shiseido for years and she had me try the White Lucent face wash and then followed up with this product. OMG! What a difference it made! Using both products leave my skin flake free, ultra moisturized (no residue!), brighter and softer. It's my miracles in a a tube! I've now been buying it for myself for the last year and wow, what a difference. It's really helped with my self esteem too. I would recommend this product to anyone I meet. You only need a little bit, about the size of a pearl. A little goes a long way!
Date published: 2018-03-27
Rated 5 out of 5 by from Adds a shimmer and dewy finish I use daily under my foundation. It seems to give me a healthy finish.
Date published: 2017-05-19
Rated 5 out of 5 by from It is perfect for me.. Its perfect for me, I used a lot of different brands but this one was perfect..
Date published: 2017-02-28
  • y_2018, m_4, d_21, h_2
  • bvseo_bulk, prod_bvrr, vn_bulk_2.0.8
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_3
  • loc_en_US, sid_0730852134843, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_shiseido
  • bvseo_sdk, dw_cartridge, 16.1.1, p_sdk_3.2.0
  • CLOUD, getContent, 8ms
  • reviews, product