Age Is Just a Number

Forget everything you know about aging. On February 19th, Shiseido, in partnership with Forbes, questioned stereotypes and ignited powerful conversations at their inspirational Potential Has No Age Summit in the heart of New York City. This wasn’t just another beauty event, it was a mission to redefine the narrative around age, beauty and success. Held at the elegant Fifth Avenue Hotel, the Summit brought together a dynamic mix of press, influencers, beauty leaders, and executives both in person and virtually, through platforms like YouTube, LinkedIn, Instagram, and TikTok. The message was clear: age is not a barrier, it has the potential to uplift you.

This uplifting event, featuring Shiseido's Vital Perfection franchise, was a celebration of women who are rewriting the rules.

Guiding the Conversation, Moira Forbes
and a Panel of Visionaries

Executive Vice President of Forbes, Moira Forbes, insightfully moderated the panels and brought clarity and depth to the day's powerful narrative. She navigated two compelling discussions, each designed to challenge conventional notions of age.

These panels were also enriched with a group of trailblazing women, including iconic Model Linda Evangelista, visionary Designer and Partner at FundamentalCo, Jenna Lyons, Dermatologist and Dermatologic Surgeon, Dr. Michelle Henry, SHISEIDO U.S. Chief Marketing Officer Agnes Landau, and digital creators Ana Dias and Tennille Jenkins. Their diverse perspectives created a truly inspirational, engaging, and thought-provoking event.

“As someone who has restarted a few times, I'm grateful for a space that offers more. There's always more if you want it.”

— Jenna Lyons, Designer and Partner, FundamentalCo

Panels and Perspectives

Panel: “Facing the Pressures to Look Youthful”

This panel tackled the societal pressures women face when aging. It celebrated the beauty of healthy skin at every age and empowered women to embrace their confidence. It was a raw and honest conversation about shifting cultural narratives around aging.

“Life is hard, and aging is hard, but we all have the potential to be and to do, regardless of age or circumstance.”

— Linda Evangelista, Model

Panel: “Starring in Your Second Act”

This discussion highlighted the growing influence of mature content creators and their power to redefine beauty standards in the digital age. It was a testament to the fact that influence and inspiration have no age limit.

“The beauty of aging is that our talents only sharpen with time, making our potential limitless.”

— Dr. Michelle Henry, Dermatologist and Dermatologic Surgeon

Experiencing the Difference

More than just thought-provoking discussions, guests at the Summit also had the opportunity to experience a mature skincare 101 session led by SHISEIDO's expert education team, explore the Vital Perfection immersive experience, and enjoy rejuvenating hand massages. It was a holistic event designed to uplift, inspire, and empower.