SUN SKIN CARE
Powerful protection meets cutting-edge skincare.
Perfect for daily use, the newestSHISEIDO innovation, powered by Sun Dual Care™, offers the dual benefit of UV protection and hydration.
SHISEIDO’s active series is made to handle any sport or outdoor activity you throw at it with WetForce™ technology that strengthens its protective veil when exposed to water contact.
Clear Sunscreen Stick SPF 50+VIEW PRODUCT
Ultimate Sun Protector CreamSPF 50+ SunscreenVIEW PRODUCT
Ultimate Sun Protector LotionSPF 50+ SunscreenVIEW PRODUCT
Ultimate Sun Protection Lotion Sensitive SPF 50+ SunscreenVIEW PRODUCT
Sun Dual Care™
NEW Urban Environment Sunscreen Collectionis not just sunscreen. It’s sun-powered skincare.
Inspired by the sun's natural power to help plantsabsorb nutrients through sunlight, Sun Dual Care™ helps protect skin from UV rays and turns a portion of sunlight into beneficial light to boost your skin’s beauty.Shop Urban Environment
Ultimate Sun combines WetForce and HeatForcetechnology to create SynchroShield™, an invisible, lightweight protective veil that’s strengthened* by water and heat.Shop Ultimate Sun
*HeatForce technology is activated on hot days, after the formula is applied to the skin.The sunscreen’s WetForce capabilities begin once it senses water or perspiration on skin.
To activate WetForce technology, expose the area where lotion has been applied to water for30 minutes, or expose to perspiration for 30 minutes. This formula is water-resistant for 80 minutes.